Jupiter Infomedia: Facilitating the Growth Story of MSMEs and SMEs

Jupiter Infomedia: Facilitating the Growth Story of MSMEs and SMEs

Umesh Modi, CMD, Jupiter Infomedia Ltd.

Need in-depth information on various topics? Jupiter Infomedia Ltd. (BSE: 534623) should be your destination. Incorporated in the year 2005 in Mumbai, the growth-oriented web infomedia company has been releasing online publications on Business, Encyclopedia, and Yellowpages. The Company aims to develop an online information library that would provide in-depth information to its visitors on various topics.

Mr. Umesh Modi, Chairman and Managing Director, is the brainchild behind the founding of Jupiter Infomedia Limited. He manages the financial operations of the group. A Bachelors in Commerce, he completed his Chartered Accountancy course from The Institute of Chartered Accountants of India in 1989 and became a Fellow Chartered Accountant in 1994. Prior to starting his entrepreneurial venture, Umesh Modi worked for Ostwal Desai & Kothari. Subsequently, he was made partner in the firm and was involved in the audit section. In 1992, the firm started the merchant banking advisory services division and Mr. Modi was heading merchant banking division from 1992-97.

In 1997, Mr. Modi started with print publication business and launched the first magazine with the name of Gifts & Accessories. Subsequently, he ventured into the software business. And he founded Jupiter Infomedia Limited in 2005. Since then there has been no looking back.

At present, the group has three verticals viz. www.JimTrade.com – India’s largest online business directory, www.IndiaNetzone.com – An encyclopedia on India with thousands of informative articles, www.jimyellowpages.com – Comprehensive business yellow pages of India. Jupiter Infomedia has achieved a leading position in respect of its two verticals.

IndiaNetzone.com is an encyclopedia on India with unique researched information about India. The editorial team has successfully developed 40,000+ interesting articles on India. The information on IndiaNetZone is so unique that it has been referred at thousands of websites. Even at Wikipedia, thousands of pages carry reference of IndiaNetzone.com.

All these developments boost the company’s confidence to create a huge Internet-based business. After developing the huge content of 5,00,000+ product profiles, 8,00,000+ subscribers for e-newsletters, the company developed a quality buyer base under the banner of JimTrade. This firm is useful for all the purchase decision makers in MSME industry.

JimTrade has the target to build up a database of 10 million product info with pdf catalogs and technical details for each product, thus, making the information more useful to B2B buyers. Further, it plans to provide free sourcing services/advice to SMEs in India. For any product requirement, the B2B buyer will only need to post their requirement to JimTrade and the support team will ensure the response from hundreds of manufacturers.

JimTrade intends to reach out to even those SMEs which are in small towns/villages of India. To achieve this goal, JimTrade participates in 50+ trade-fairs and events to educate buyers/trade fraternity about its free services and its usefulness to SMEs.

Further, JimTrade also is all geared up to come up with the industry-specific directory in print and electronic form which will enable the buyer to refer to the information offline as well. These directories will be industry and region specific. Jimtrade wants to grow but at the same time, it wants all SME’s (including the ones in small towns and villages) in India to grow too. The tagline ‘One Directory, Infinite Opportunities’ well substantiates the goals of JimTrade.com

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Manjula Chaudhary

Social media consultant, digital marketing expert, and writer. She also has deep interest in imparting child education and understanding child psychology.